Marketing & The Solar Eclipse

It’s always good to do something helpful, interesting, and share-worthy at a time when it feels like everyone is talking about a topic.

Today? That topic is the Total Solar Eclipse.

Separate from today, this is the same dynamic at holidays, big elections, when a huge news event pops onto the airwaves, or even at the change of the seasons and other timely events. Anytime we can offer something useful and/or noteworthy, that is also timely and talked-about, those extra pushes help to make the conversation more…

RELEVANT! And relevance is always huge!

Speaking of relevance, I blogged about the Solar Eclipse on Martha’s Vineyard at the MVY Marketing blog but kept it relevant to the island! (That’s four times I used the word “relevant”, now five, I think you’ve got it! Moving swiftly along…)

Marketing Images for a QUICK Post Today!

Check the video below/right to see tips on using these images now:

Some Cool Eclipse Resources!

State-by-State Info!

  • ALL of these depend on the location in the state and I’m referring to the maximum obscurity!

  • Alaska, Hawaii, Washington, Oregon, Idaho — All less than 50% at the height, Alaska only 5% (sorry Alaska, you’ll only lose a BIT of sunshine!), Idaho at 47%)

  • Montana, Nevada, and California in the 50% range at 53% 54% and 57%

  • Utah, Wyoming, and North Dakota creeping up into the 60%+

  • South Dakota, Arizona, Florida, Colorado all the way up to the 70%+

  • Minnesota, South Carolina, Nebraska, North Carolina, Delaware, Georgia, and New Mexico heading all the way up to the 80%

  • The biggest group is in the 90%+ range: Virginia, Wisconsin, New Jersey, Iowa, Rhode Island, Alabama, Maryland, Connecticut, West Virginia, Kansas, Massachusetts (will be only 88% where we are tho!), Michigan, Louisiana… Tennessee and Michigan seeing that 99% mark (so close!)

  • Finally! The states that SOMEWHERE will hit 100%: Kentucky, Maine, New Hampshire, Vermont, New York, Pennsylvania, Ohio, Indiana, Illinois, Missouri, Arkansas, Oklahoma, and somewhere in the great big state of Texas!

  • But for the specifics, scroll back up or GET OUTTA THE HOUSE TO SEE!

Happy Eclipse Day!

And that’s it for now! In just a few minutes, we’re headed off to see the sun disappear behind the moon!

Éva Raposa

Éva Raposa is a digital marketing strategist, website designer, and raw foods enthusiast based on the island of Martha's Vineyard. 

https://evaraposa.com